AIM Sport, AIM Group International’s specialist sports events company, has formed a partnership with Oltre Consulting, the renowned sports advisory company. The organizations’ respective leadership – Armando Mastrapasqua, managing director of AIM Sport, and Oltre’s President Javier Zanetti and CEO Maria Cristina Russo, firmly believe that the partnership will support their respective development strategies.
The collaboration aims to strengthen relationships between sports and entertainment and the corporate world through national and international projects. AIM Sport and Oltre Consulting will work together to develop innovative proposals, participating jointly in bids and providing hospitality, logistics, and communication services for the management of sports events. The recent international friendly match between Indonesia and Argentina on 19 June is an excellent example of this partnership in action.
“We immediately recognized that AIM Sport and Oltre Consulting shared a similar perspective and a complementary skillset. We are very much looking forward to collaborating with a company that is both secure and dynamic, and believe that, working together, we will be able to bring new and interesting projects to the market” said Armando Mastrapasqua, Managing Director of AIM Sport.
“This partnership with AIM Sport further illustrates the unique potential of Oltre’s sports advisory role and the way in which our specialist know-how facilitates strategic market opportunities. Javier Zanetti and I are extremely proud of this agreement,” said Maria Cristina Russo, CEO of Oltre Consulting.
“Sports events have an extraordinary ability to engage the audience and to create memorable brand connections. We are convinced that there is significant potential to develop our commercial activity in this market, and the strategic partnership with Oltre Consulting will allow us to maximize these opportunities” comments Gianluca Scavo, CEO of AIM Group International.